2010s Toyota Car Models: The Complete List

The 2010s reshaped the automotive landscape, and Toyota adjusted by updating long-running nameplates and experimenting with new segments—from compact city cars to rugged SUVs and hybrids. If you’re digging into model histories, this decade shows where Toyota focused its engineering and market strategies.

There are 58 2010s Toyota Car Models, ranging from 4Runner to iQ. The list is organized so each entry shows (Years active (2010s),Body type,Markets) to help you see when a model was sold, what kind of vehicle it is, and where it was available; you’ll find those details below.

Which 2010s Toyota models were sold across most markets?

Mainstream models like the Corolla, Camry and RAV4 were widely distributed across Asia, North America and Europe, while specialty models (e.g., iQ) and regional pickups tended to be limited; use the Markets column to confirm coverage for specific countries.

How do I use the list to find a model available in my country?

Filter the entries by the Markets field and check Years active (2010s) to ensure the model was sold in your region during that decade; Body type helps narrow results if you’re looking for sedans, SUVs, hybrids, etc.

2010s Toyota Car Models

Images and Descriptions

Corolla

The compact Corolla was a global bestseller through the 2010s, receiving mid-decade redesigns and hybrid availability in some markets; known for reliability, multiple body styles, and a return of the Corolla nameplate in Europe late in the decade.

Camry

The Camry remained Toyota’s midsize sedan flagship in the 2010s, getting a major redesign and sportier trims mid-decade and expanded hybrid models, cementing its place as a family and fleet staple worldwide.

Prius

The Prius defined mainstream hybrid mobility in the 2010s, moving from its third to fourth generation around 2015–2016 with sharper styling, improved fuel economy, and continued prominence as Toyota’s hybrid icon.

Prius c (Aqua)

Introduced as a smaller, city-friendly hybrid (Aqua in Japan), the Prius c offered excellent fuel economy for urban buyers through much of the decade and was marketed as an affordable entry into hybrid ownership.

Prius v

The Prius v (Prius+ in some markets) offered a roomier wagon/crossover hybrid option from 2011 to 2017, appealing to families who wanted Prius fuel economy with more cargo and passenger space.

Prius Plug-in/Prius Prime

Toyota’s plug-in Prius arrived early in the decade and evolved into the Prius Prime, bringing limited all-electric range plus strong hybrid efficiency; sales highlighted Toyota’s push into plug-in tech before wider EV adoption.

Auris

The Auris was Toyota’s compact hatchback in Europe and Japan through most of the 2010s, later replaced by the Corolla name in Europe; it offered practical space, diesel options in Europe, and hybrid variants.

Yaris

The Yaris (subcompact hatchback) was Toyota’s city car workhorse through the decade, known for frugal engines, occasional sportier trims, and nameplate continuity across multiple regional variants like Vitz and Echo.

Vios

The Vios was a budget-friendly subcompact sedan widely sold in emerging markets in the 2010s, praised for value, low running costs, and frequent local updates to meet regional tastes.

Etios

Built for emerging markets, the Etios offered affordable, simple transport with sedan and hatch versions; it was Toyota’s answer to the low-cost compact segment and remained on sale through the decade.

Corolla iM

The Corolla iM (formerly Scion iM) was Toyota’s compact hatchback in North America after Scion folded; sold briefly mid-decade, it offered practical hatchback utility with Toyota backing.

Matrix

The Matrix, a compact hatch/wagon variant based on Corolla under Toyota branding in earlier years, was produced through 2013 in North America and served buyers wanting hatch utility and Toyota reliability.

Avensis

The Avensis was Toyota’s European midsize sedan/estate through most of the 2010s, aimed at fleets and families with diesel options, conservative styling, and a market-specific presence before being phased out.

Verso

The Verso compact MPV catered to European families during the 2010s with flexible seating, modest diesels, and practical packaging; it represented Toyota’s MPV strategy before crossovers dominated.

iQ

The tiny iQ city car offered ultra-compact urban mobility with clever packaging; sold in limited numbers in Europe and Japan, it was notable for premium small-car features before being withdrawn mid-decade.

Aygo

The Aygo was Toyota’s budget city car for Europe, sharing development with partners and delivering low-cost motoring, city-friendly dimensions, and refreshed styling during the decade.

Sienna

The Sienna remained Toyota’s family minivan in North America through the 2010s, offering spacious seating, optional all-wheel drive and, later in the decade, emphasis on comfort and safety tech for families.

Alphard

The Alphard luxury MPV was a top seller in Asia’s premium-people-mover niche, featuring upscale interiors, powerful engines and frequent updates that kept it a status-oriented van through the decade.

Vellfire

Vellfire served as the bolder-styled sibling to the Alphard, offering similar luxury van comfort with a flashier design and remained popular in markets wanting premium, chauffeur-style transport.

Estima/Previa

The Estima (Previa) continued as Toyota’s stylish MPV in many markets, offering hybrid variants, sliding doors and family-focused packaging, popular across Asia and Australasia throughout the decade.

Sienta

The compact Sienta targeted urban families in Japan and Asia with sliding doors, flexible seating and hybrid options in some markets; a 2015 refresh sharpened styling and efficiency.

Venza

Toyota’s Venza was a car-based crossover aimed at buyers wanting more space than a sedan but refined driving manners; it was discontinued in North America mid-decade as crossover lineups shifted.

RAV4

The RAV4 was a key compact SUV for Toyota worldwide, receiving a major redesign in the early 2010s and a return to more rugged, crossover styling by 2019, plus hybrid versions in many markets.

Highlander (Kluger)

The Highlander (Kluger in some markets) was Toyota’s three-row crossover, updated mid-decade with improved interiors and hybrid options, popular with families seeking reliability and fuel efficiency.

4Runner

The rugged, truck-based 4Runner remained mostly unchanged in spirit during the 2010s, beloved by off-road buyers for durability, ample cargo space, and a longstanding body-on-frame design.

Land Cruiser

The full-size Land Cruiser sustained Toyota’s reputation for durability and off-road prowess through the 2010s with incremental updates, strong global presence and loyal demand in tough-terrain markets.

Land Cruiser Prado

The Prado offered a slightly smaller, more affordable Land Cruiser experience popular in many markets; it combined off-road capability with family-friendly interiors and received mid-decade updates.

Sequoia

The Sequoia was Toyota’s large SUV for North America, offering V8 power, three-row seating and towing capability across the decade, positioned against full-size American SUVs.

Hilux

The Hilux pickup continued as Toyota’s best-selling workhorse in many regions, known for toughness, various body styles and global appeal; it stayed relevant with periodic updates and regional specializations.

Tacoma

The Tacoma was Toyota’s midsize pickup for North America, popular for its reliability, off-road TRD variants and strong resale value; a redesign in the mid-2010s refreshed styling and capabilities.

Tundra

The full-size Tundra served as Toyota’s American truck contender during the decade with V8 engines, towing focus and incremental updates aimed at the pickup market.

Corolla Verso

The Corolla Verso was a compact MPV derived from Corolla underpinnings, sold in Europe through the early 2010s, offering flexible seating and family-friendly packaging before being phased out.

Probox

The Probox light commercial van/wagon was aimed at businesses and fleet buyers, offering simple, durable transport and consistent sales in Japan and select export markets through the decade.

Fortuner

Based on Hilux underpinnings, the Fortuner was a popular ladder-frame SUV in emerging markets, offering rugged capability, three-row seating and strong sales in Asia and Australia.

Innova

The Innova was Toyota’s practical MPV in many Asian markets, offering durable construction, flexible seating and diesel or petrol engines; it was a consistent family and fleet favorite across the decade.

Rush

The Rush was Toyota’s compact, budget-friendly SUV for developing markets, offering SUV styling on compact underpinnings and practical, affordable transport for families.

Avanza

The Avanza was a best-selling affordable MPV in Southeast Asia, known for value, simple mechanics and flexible seating; frequent local updates kept it competitive through the decade.

i-ROAD? (concept) excluded

N/A

GT86/86

The 86 (GT86/Scion FR-S/Toyota 86 in different markets) revived Toyota’s affordable rear-drive sports coupe spirit starting in 2012, praised for balance, driver engagement and a long production run through the decade.

Supra

The Supra nameplate returned in 2019 with the A90 generation co-developed with BMW; it marked Toyota’s re-entry into performance coupes late in the decade with modern electronics and strong enthusiast interest.

Mirai

Toyota’s fuel-cell Mirai launched in 2014 as an early hydrogen-electric sedan, notable for cutting-edge technology, limited availability in select markets and Toyota’s alternative-energy research in the 2010s.

Mark X

The Mark X was Toyota’s rear-wheel-drive sporty sedan for the Japanese market throughout the 2010s, offering performance-oriented variants and retaining popularity among domestic buyers before later discontinuation.

Crown

The Crown continued as Toyota’s premium sedan in Japan and select Asian markets, receiving modern tech and luxury-focused updates while serving as a long-running nameplate in Toyota’s domestic lineup.

Premio

The Premio was a compact/midsize sedan sold primarily in Japan, offering conservative styling, comfort and reliability for domestic buyers, remaining a steady part of Toyota’s lineup through the decade.

Allion

The Allion was a compact/midsize sedan targeted at Japanese buyers seeking a practical, comfortable car; it maintained steady sales with periodic updates and market-specific tailoring.

Noah

The Noah was a practical family minivan in Toyota’s Japan lineup, offering spacious interiors, sliding doors and hybrid options in some trims, popular with families and fleet buyers across the decade.

Voxy

The Voxy provided boxy styling, passenger flexibility and family-friendly features in Japan and neighboring markets, often marketed alongside the Noah with a sportier image and similar practicality.

Land Cruiser 70 Series

The 70 Series Land Cruiser continued production for commercial and rugged-use markets, prized for extreme durability and simplicity; it remained in demand where off-road toughness is critical.

Yaris iA (Mazda2-based)

Sold briefly as a Toyota-badged compact sedan in North America after the Scion phase-out, the Yaris iA offered Mazda-based driving dynamics and served as a budget entry in the Toyota showroom.

Corolla Fielder

The Corolla Fielder wagon gave buyers extra cargo flexibility while keeping Corolla reliability, popular in Japan and some Asian markets with practical configurations throughout the decade.

Spade/Porter? (small vans vary by market)

Toyota’s small-purpose vans and city wagons in Japan offered ultra-compact utility and efficient packaging for urban commercial use; many received market-specific updates during the 2010s.

JPN Taxi (urban taxi model introduced later) not 2010s

N/A

Crown Majesta

The Crown Majesta sat above the Crown as Toyota’s ultra-luxury sedan in Japan during the 2010s, featuring high-end comfort, and tech targeted at executive buyers in the domestic market.

Comfort (taxi model)

The Toyota Comfort remained a purpose-built taxi and fleet sedan in Japan and parts of Asia through much of the 2010s, valued for ease of maintenance, spacious rear seating and durability.

Urban Cruiser (select markets)

Sold as a small crossover in select markets, the Urban Cruiser offered compact SUV styling and economical engines; it represented Toyota’s early attempts to broaden its small-crossover range before later models replaced it.

Rukus/Verso-S (small MPV)

The Rukus/Verso-S provided a compact MPV/hatch option with tall-roof practicality in the early 2010s; it was a niche offering that catered to buyers needing interior flexibility in a small footprint.

Corolla Rumion/Blade (market-specific)

Market-specific Corolla derivatives like the Rumion/Blade offered different body styles and trim mixes tailored to regional tastes across the decade, reflecting Toyota’s strategy of localized model variants.

ProAce? (rebadged from PSA not Toyota-branded globally) excluded

N/A

Toyota Car Models in Other Decades